Tuesday, 23 November 2010

font research: analysis of fonts used in Horror films

This use of font seems as though it is glowing against the black background
and the use of the inversion looks extremely effective. The font is irregular in size which
quite abstract in a sense and when coupled with the red makes it seem like blood is dripping from
the letters which is unnerving as well as fitting with the title which is significant as you have
to take your colour scheme/stylistic conventions into consideration when creating your font to
effectively advertise the film genre as well as conveying the narrative.
Another use of red font but this time it seems as though it has been faded out and etched out to express a rough,sketchy feel to the film. It also seems to disappear into the background.
Bold,bubbly font subverts traditional movie title discourse as text is usually narrow.The drawing on the top is quite childish which suggests that it is a horror comedy or  a spoof.
This is quite different from the other fonts displayed here
as  it uses the colour black but again the text is sketchy and quite surreal in the
way its been layed out especially the W in the middle which is eye catching in the
fact that is larger than the other letters as well as having a sheen to it, making it the
focal point of the title.
I like the use of the 2 which has been enhanced and is of  course red which contrasts
 against the white title 'scream' as well as the compression of text
across the number seeming as though it is an arrow wwhich could be symbolic depending on which way you
look at it.
This is a very interesting use of stylism in the text,
as it drapes horizontally across the page which makes it seem
as though the message is hurried and urgent, tieing into style of the text as though
it has been painted on by white paint.
Another example of text subversion
again with no use of the primary horror
colours red or white( aside from the
outline). The only thing which conveys
the horror narrative is the title itself
which makes for an intersting choice.
This text seems as though it has
been outlined and then
smeared in blood messily,
which provides quite
a gory effect suggesting
that it will be a blood
filled film.
This is quite unusual for
a horror as it is quite simplistic like
silence of the lambs, perhaps suggesting the
film has  a simplistic narrative or perhaps so the
attention is fully on the title.
Unlike 'the haunting' this is quite typical for a horror that
is associated with halloween as orange is a typically used colour
as it is the colour of the pumpkin and pumpkins are very symbolic.
The font is also capitalised to stand out against the page and
again inversion is used to make it seem as though it is glowing,
as well as conveying the supernatural.
I like the use of the thirteen within the text which stands out against the
other letters as they have no fill within each indivdual letter as well as
the words ghosts being the fundamenatl focal point of the title
clearly expressing the predominant narrative of the film
effectively.
Two types of fonts have been used here
the first one being quite artistic looking with
good ouline detail  and second being quite imformalised.
The mixture of capitalisation and lower letters give quite an  eerie effect.
The title here is very narrow and constricted  but again
red conforming to horror stylistic conventions and
has the pragmatical comprehension of
the word 5.



















Here I have included a selection of differential horror film titles which were picked randomly so that the choices werent biased. Unsuprisingly the fonts are horror conventionalised with the main colours being red and white to display death/destruction/evil with stylised font being quite scratchy as though it has been etched on , often splattered with blood.

From this I have learnt the typical conventions of the font used in horrors which has been a great help to our indvidual film and we may adopt certain conventions and subvert others. For example the use of red will probably be used inverted against a black plain background though the style of writing I feel should be differential to what has already been used before to demonstrate creativity.

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